My career began in event design, where I was responsible for developing concepts, creating props and graphics, and overseeing elements such as entertainment, lighting, and supplier sourcing. This experience provided a strong foundation in immersive design, as well as logistics, planning, and coordination - skills that have continued to be valuable, particularly when managing trade shows and branded installations. While my focus has shifted over time, the creativity and problem-solving abilities gained through event curation remain a key part of my approach to design direction.